With
as many hotel rooms as we have here in Las Vegas, rarely is there any known marketing tools that are being used in the
rooms. The only marketing in most hotel rooms is an area phone
book and sometimes a magazine.
The
Referral Guide phone book covers allow the phone books to be taken
advantage of, while protecting them from getting torn and damaged.
It
is a winner for the hotels, because there is no cost to them.
The phone book covers enhance the décor and give the hotel marketing
space they can use.
It
is a winner for the businesses that participate because we have
made it into the hotel rooms in front of the guests, at a very
cost effective price.
The
covers are full color inside & out and will be placed in all
hotel rooms, meeting rooms, and throughout the casino. They will
also be updated on a yearly basis.
The
phone book covers are made of 35 gauge polyethylene plastic. Circus Circus
will be on the front outside cover, the spine, and the back inside
cover.
The
Referral Guide marketing spaces will be on the front inside cover
and back outside covers only. Each page has a maximum of 32 display
ad's for a total of 64 ad spaces. Ad
spaces are on a first come first serve basis. Ad's
should be easy to track with a Circus Circus
room key.
Circus
Circus 3,770 Hotel Rooms.
Averaging 3,287 daily room rentals.
Averaging 100,000 monthly room rentals.
Averaging 1,200,000 yearly room rentals.
Averaging 2.6 million hotel guests per year.
Each display ad is 2 3/8" long by 1
3/8" tall.
One ad is $1245.00 per year. ($0.33 per room)
Two
display ad's are 2 3/8" long by 2 3/4"
tall.
Double ad is $2262.00 per year. ($0.60 per room)
Four
display ad's are 4 3/4" long by 2 3/4"
tall.
Large ad is $3996.00 per year. ($1.06 per room)
These
ad's are the same sizes that you see in the photo's of the covers.
Circus
Circus is our first MGM Mirage property
that we will be doing for them, and currently MGM Mirage properties
has over 30,000 rooms on the Las Vegas strip alone. Once
a business has one or more of the 64 spaces available, that business
will have a first right of refusal to their space on the phone book
covers in MGM Mirage properties and/or other Hotel & Casino's
here in Las
Vegas.
The
Fashion Show Mall with it's close proximity to Circus Circus
is a natural with all the retail stores for the guests at Circus
Circus to shop at. The more retail stores at The Fashion Show
Mall that participate with The Referral Guide phone book covers
at Circus Circus Hotel & Casino, the more it will benefit the mall.
